About

Hi there! I’m Liz,
Business Leadership Advisor and mama of four

I'm a strong believer that entrepreneurship is done right with family in tow.

And if you’re anything like us, maybe two spheres…

At the Luminary Leadership Co. we understand what it's like to feel called to your next level in business, while deeply valuing your family.

/lōōməˌnerē /

LUMINARY

a person who inspires or influences others, especially one prominent in a particular sphere.

Although, I didn’t always operate that way…

Ten-plus years ago when I started this whole thing, it wasn’t a both/and existence.

I was on-fire with my work and built with the *intention* of someday having the freedom to be a totally present parent and wife. 

Oh, how cute of me to think that “someday” exists…

But isn’t that the mistake a lot of us make? We kick off our business with a pretty honorable dream of creating a life of freedom and possibility for our families, only to build an engine that requires so much of us, it comes at the expense of those things we say we value.

Not to mention the work-addiction-habits we amass after years of achieving and striving! That’s a whole other beast to slay…

I could tell you countless tales of well-meaning people who are so head-down-devoted to achieving success that they fail to see that it’s at the expense of their relationships, integrity, and potential.

They are just building a business, not a legacy…

So what shifted for me? 

I’d love to tell you that it all changed in one dramatic moment when my child, with tears in his eyes, looked deeply into mine and tenderly told me that… I was a garbage heap of a parent who had to get their *ish together. 

Not so much.

In fact, it was way worse. It was too-many-moments-to-count that led to the normalcy and acceptance of how we were living (if you could even call it that), that made me realize how far we were from where we wanted to be. 

And what was going to change that?

More work? More clients? More money? That next big win?

No. It had to be me. 

And after over a decade of mentoring high-achieving entrepreneurs and small business owners, it became glaringly obvious that I was not alone in this struggle. 

Most of us were well-intentioned, with bad math.

We had convinced ourselves that TIME + HARD WORK = FREEDOM. 

But it’s not true. And we end up on the hamster wheel of entrepreneurship, in so deep that we feel like we have no choice but to keep on going the way we’re going - maxed out, uninspired, and wishing for a brighter future.

I feel very qualified to speak to business strategy, marketing, and leadership. That’s what I do.

But who am I?

It’s less about being qualified and more about being convicted.  

I've found a better path forward, and I'm called to share it. It's not perfected, I'm in the trenches

but   I  know the way.

with you,

so that's where we start.

With a business that allows for the freedom,
prosperity, and capacity to raise up
a family that thrives. 

Let’s make our barometers for success: how we raise our children, the margin in our schedules, the impact of our work, and the generational wealth we’re building. 

That’s the wisdom I want to impart to other entrepreneurs, so we can become the generation of inspiring leaders (in our businesses, and our homes) instead of grinding away as the bottlenecks to true potential. 

+ Masterminds

+ Direct Support

+ Online RESOURCES

Start Here!

Join this movement with us…

Here's how we can break bread together:

SUPER FUN
FACTS

01

One of us had our dress zipper break before speaking in front of 10,000 people!

02

We geek out so much on business strategy, our jam sessions can last 3+ hours!

03

Two of us played basketball competitively (and each thinks they’d beat the other).

04

We all have completely different personality types, and it’s our super power!

about Luminary Leadership Co. Team!

01

One of us had our dress zipper break before speaking in front of 10,000 people!

02

We geek out so much on business strategy, our jam sessions can last 3+ hours!

03

Two of us played basketball competitively (and each thinks they’d beat the other).

04

We all have completely different personality types, and it’s our super power!

05

One of us has closed a $30,000 sale while nursing a baby. #multitasking

Your at-a-glance guide to where we stand on all the truly important things in life

THE QUIZ

Favorite Business book

Anything Jim Rohn

I WANT TO HAVE A BEER WITH…

John C. Maxwell…or Shaq

Guilty pleasure

Funny old people on TikTok

alternate universe job:

NBA announcer

2024 Goal

Be THE home for family-minded entrepreneurs

BEST LUMINARY EPISODE

can't live without

Family (and sweatpants)

Favorite family recipe

Nonna’s sauce and meatballs

beach vs lake

Beach (Liz)/Lake (Michael)

arch nemesis

Mediocrity

The Luminary Leadership co Podcast

Tune in to

The Luminary Leadership Podcast

When it comes to being a successful entrepreneur, it can feel like you have to choose between the life you dream of and the one you're living. We believe that success in business and success in life go hand-in-hand, and that you’re the common denominator. 

You’re a visionary, a leader, and an entrepreneur - but you’re also someone who deeply values family, legacy, and your time. So how do you balance it all? How do you reach new heights of success, while also cherishing the moments that matter most?


Leadership. And we'll show you the way...

Tune In here!

Most popular episodes

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Is Your Phone Affecting Your Growth?

239

Designing Your Ideal Profitable Weekly Schedule

Emails people are clamoring over and talking about... 

You're no ordinary leader. You're building your dream differently — with your values and family in tact, and your potential uncorked! This is the spot where I share the super personal stuff to the behind-the-scenes of what works (and what doesn't) in our business. It's also where we can chat!

See ya in the inbox!

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